A user may engage with the chatbot for their different needs, like we mentioned, to track their orders, to know their orders’ ETA, etc. When the interaction gets completed, you can make that user aware of the new product or service launched recently. You can set the custom message like “By the way, have you checked this new product?” and it may interest the users, and instead of leaving the page, users may get redirected to that new product’s page. This way, you can increase visitor retention rate, as well as advertise your new products and services.
P.P.S. – It’s not a replacement for the Human Customer Care Team.
If you think I will replace the entire customer care team with an AI Chatbot, it is not possible. Sometimes, a customer needs human interaction, a real person who can understand their problem and help them solve it. So, you will definitely need a little customer care team despite having a smart AI Chatbot at your service.